And now for something demonic.

And pink.

Of course, those might be mutually inclusive.

In this case, they go together. By accident. Or more accurately by Apathy. The Demon apathy. See, somebody sold their sold to the devil in exchange for wealth and power, the usual deal. But the three Imps sent to assist with this world domination; Pain, Misfortune and Tears, didn’t arrive for five years. And their new master is a little girl.

So sets up the premise for Luci Phurr’s Imps by Dale Mettam with at by Tracy Bailey and Courtney Huddleston. It’s a gag strip but with ongoing storylines, like the Imps taking Luci on a field trip through history to help her with her homework or the Annual General Meeting of Hell.

 The gags are a mix of story driven stuff, cultural satire and just stuff that you only do when your three stars are hellspawn.

Now rest assured, all this talk of demons doesn’t mean it’s a dark strip. It’s actually quite light and funny, with a bit of a gross or gruesome accent. For a comparison, think Monsters Inc.

 And comparing it to an animated film is bang on because the art looks like it can off the screen. The cartooning on the characters is very professional, full of life and character and always solidly drawn. The backgrounds are more painterly, again, keeping to the look of traditional animation.

Pay no attention. Go forth and read!